Elon Musk changes Twitter’s bird logo to X

Story from Vivian DANIEL, Abuja

Twitter’s CEO Elon Musk has said that the social media network would drop its bird logo and would be rebranded with the name X and move quickly into payments, banking and commerce.

According to the design website Creative Bloq, Twitter was founded in 2006 and takes its name from the sound of birds chattering, and it has used avian branding since its early days, when the company bought a stock symbol of a light blue bird for $15.

Late Sunday night while tweeting a picture of the company’s new logo – a white X on a black background –Twitter chief executive Linda Yaccarino said, “X is here! Let’s do this.”

Also, Musk changed his profile picture to the company’s new logo, describes it as “minimalist art deco,” and changed his Twitter bio to “X.com,” which now redirects to twitter.com.

Earlier, Musk had tweeted that “If a good enough X logo is posted tonight, we’ll make (it) go live worldwide tomorrow.”

Musk also tweeted that under the site’s new identity, a post would be called “an X.”

Although the changes were not visible yet on the website as of 0630 GMT Monday.

Musk had already named Twitter’s parent company the X Corporation, and previously said his takeover of the social media giant was “an accelerant to creating X, the everything app” — a reference to the X.com company he founded in 1999, a later version of which went on to become payments giant PayPal.

“Powered by AI, X will connect us in ways we’re just beginning to imagine,” Yaccarino tweeted earlier on Sunday.

“X is the future state of unlimited interactivity – centered in audio, video, messaging, payments/banking – creating a global marketplace for ideas, goods, services, and opportunities,” Yaccarino added.

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